Quaker oats has decided to retire the more than 130 year old brand and logo acknowledging its origins are based on a racial stereotype. Aunt jemima will no longer be the face of your favorite syrup. Broadway actor nick.
112 washington fraternity students infected. Aunt jemima uncle ben s rebranding after years of criticism for racist imagery sarah rumpf 6 17 2020 coronavirus updates. The aunt jemima brand has existed for more than 130 years and has evolved over time with the goal of representing loving moms from diverse backgrounds who want the best for their families.
The more than 130 year old brand logo features an. New york june 18 pepsico inc said yesterday it will change the name and brand image of its aunt jemima pancake mix and syrup which have been criticised as racist amid a national debate over racial inequality in the united states. Quaker oats company a subsidiary of pepsico that makes aunt jemima pancake products and mars which produces uncle ben s rice announced this week that they will.
Uncle ben and aunt jemima announce changes two major brands are announcing major changes as the united states continues to grapple with a reckoning over race issues. Uncle ben s under review file photo of pepsi logo reuters the logo of the more than 130 year old brand features an african american woman named after a character from 19th century minstrel shows. Citing racial stereotype pepsico to drop aunt jemima name.
Mars the maker of uncle ben s rice is. Quaker oats announced that it will discontinue the 130 year old aunt jemima brand and logo over concerns of the brand being based on a racial stereotype. June 21 2020 at 1 37 p m.
A look back at their racist origins published. Butterworth s reveal plans to rebrand. Aunt jemima uncle ben s cream of wheat mrs.
Uncle ben s aunt jemima logo over the years. Aunt jemima s logo has evolved over the years but has still faced criticism picture. Getty images the name has its origins in the 1875 vaudeville minstrel song old aunt jemima which would. Quaker oats announced that it will discontinue the 130 year old aunt jemima brand and logo over concerns of the brand being based on a racial stereotype.
Quaker oats announced that it will discontinue the 130 year old aunt jemima brand and logo over concerns of the brand being based on a racial stereotype. Getty images the name has its origins in the 1875 vaudeville minstrel song old aunt jemima which would. Aunt jemima s logo has evolved over the years but has still faced criticism picture.