Pancake waffle mixes aunt jemima. What makes the two brand names particularly revolting is that they harken back to the antebellum south where aunt jemima was in the kitchen and uncle ben was the trusted man servant slave. And waffles will be discontinued along with frozen products sold to food service.
The recall currently covers nineteen different products between aunt jemima and hungry man in the united. Although depictions vary over time they are similar to the common attire and physical features of mammy characters throughout history. Her skin is dark and dewy with a pearly white smile.
Aunt jemima is based on the common enslaved mammy archetype a plump black woman wearing a headscarf who is a devoted and submissive servant. Now discontinued aunt jemima products. Pinnacle foods announced monday that it is dropping 16 aunt jemima frozen products including waffles french toast slices and pancakes.
Not looking for anything specific. What is the best way to store aunt jemima products. We are starting by removing the image and changing the name said quaker foods north america vice.
The name and face of aunt jemima has been part of the branding and packaging of those products under the same name since 1889 according to adweek. Aunt jemima has got to go according to pepsico who announced that it will be dropping the image and rebranding the syrup and pancake mix. By killing the low margin and non strategic aunt jemima frozen breakfast products sold to retail and foodservice customers company officials are also killing jobs at the jackson tn plant.
Aunt jemima is being rebranded with a new name and image parent company quaker oats has announced acknowledging that the face of the brand was based on a racial stereotype.