We recognize aunt jemima s origins are based on a racial stereotype kristin kroepfl. Quaker oats announced wednesday that its aunt jemima brand of maple syrup and pancake mix will finally be ditching its logo and changing its name admitting that the 130 year old brand has racist origins. Rigney started selling aunt jemima branded maple syrup name image without the permission or consent of the aunt jemima company.
Rigney co 247 f. Aunt jemima mills co. A third aunt jemima case from 1917 is the more famous.
In his view neither of these would create any confusion with the image of aunt jemima. Aunt jemima is know for its pancake mix and maple syrup. A now viral tiktok video by they singer kirby maurier explains the racist history behind aunt jemima brand.
It s used to soften texture of a product prevent crystallization of sugar and to enhance flavors. Corn syrup is a syrup made from corn starch and is 100 percent glucose. That sounds like a repeat but the two ingredients are distinct.
With sugar corn syrup and high fructose corn syrup to be exact. Aunt jemima original syrup starts as you may have expected. Quaker oats announced earlier this week that it would change the aunt jemima name and the image of a black woman on its maple syrup bottles due to the origins of the name in a racist stereotype.
The sweet face of aunt jemima most likely floods you with happy memories of eating pancakes with friends after a sleepover or feasting on waffles on a sleepy sunday morning however few realize the logo is incredibly problematic and after far too long. For over 100 years aunt jemima has been widely recognized for its buttery maple syrup and of course its somewhat nostalgic logo. The candy face of aunt jemima more than likely floods you with blissful reminiscences of consuming pancakes with buddies after a sleepover or feasting on waffles on a sleepy sunday morning nevertheless few understand the brand is extremely problematic and.
Who invented aunt jemima maple syrup. In 1890 a former slave named nancy green was hired to be the spokesperson for aunt jemima brand food products. Nancy green was born into slavery in 1834 in montgomery county kentucky. In 1889 the creators of aunt jemima charles rutt and charles underwood sold the company to r t davis who soon found nancy green in chicago. Aunt jemima is a brand of pancake mix syrup and other breakfast foods.
The aunt jemima pancake mix debuted in 1889 the first ready mix. By 1915 it had become one of the most recognized brands in us history and changed us trademark law. It is currently owned by the quaker oats company of chicago a subsidiary of pepsico. The aunt jemima brand has existed for 131 years but the pancake syrup was only introduced in 1966 and in the 1970s when high fructose corn syrup was invented that was quickly added to the.
The aunt jemima brand has existed for 131 years but the pancake syrup was only introduced in 1966 and in the 1970s when high fructose corn syrup was invented that was quickly added to the. It is currently owned by the quaker oats company of chicago a subsidiary of pepsico. By 1915 it had become one of the most recognized brands in us history and changed us trademark law.
The aunt jemima pancake mix debuted in 1889 the first ready mix. Aunt jemima is a brand of pancake mix syrup and other breakfast foods. In 1889 the creators of aunt jemima charles rutt and charles underwood sold the company to r t davis who soon found nancy green in chicago.
Nancy green was born into slavery in 1834 in montgomery county kentucky. In 1890 a former slave named nancy green was hired to be the spokesperson for aunt jemima brand food products.