Yes the three retirees aunt jemima uncle ben and hopefully rastus owe their rest to corporate attempts to get in on a furious fad of social distancing from america s racist past. Now he s sharing his collection with the world. New racism museum reveals the ugly truth behind aunt jemima david pilgrim has spent decades collecting racist pictures signs and knickknacks.
Jim crow museum of racist memorabilia the official aunt jemima website notes that the character of aunt jemima was first brought to life by nancy. Vintage aunt jemima advertisements from the mid 20th century featured a darker skinner woman wearing a kerchief wrap. The first stage is the shock stage and it is designed to get everyone s attention just like with dovegate another unintended ahem triggering of said strategy a few months back where a dove soap advert literally triggered blacklash via the age old formula of a black woman being turned white after using their product apparently the soap industry have a long history of this.
Via the gallery. Happifyin aunt jemima pancakes sho sets folks singin about racism. We dug through the archives for some classic aunt jemima ads from the 1940s and it s true what they say.
Quaker oats is retiring the more than 130 year old aunt jemima brand and logo acknowledging its origins are based on a racial stereotype.
