Pepsico bought quaker oats in. The aunt jemima brand was purchased by quaker oats in 1926. That will debut in the fall.
Pepsi hasn t yet revealed a new logo or brand name for the breakfast items. Has quaker oats made. And a lace collar in place of her original headscarf.
Quaker is dropping the aunt jemima image and name after recognizing they are based on a racial stereotype. Quaker oats to change aunt jemima name finally recognizing it s based on a racial stereotype plus nathan s hot dog eating contest will continue despite covid 19 and more news to start. The aunt jemima brand of syrup and pancake mix will get a new name and image quaker oats announced wednesday saying the company recognizes that aunt jemima s origins are based on a racial.
Quaker oats is retiring the more than 130 year old aunt jemima brand and logo acknowledging its origins are based on a racial stereotype. Bottles of aunt jemima branded syrup stand on a store shelf inside of a shop in brooklyn june 17 2020. The quaker oats company is making a big change.
Aunt jemima is going to go through some massive changes this year after quaker oats chose to pull the logo and brand name due to its racist roots. The 130 year old aunt jemima brand of pancake mix waffles and breakfast syrup will be no more the quaker oats company announced on june 17. Quaker oats the parent company of aunt jemima pancake mix and syrup says it will completely rebrand the line including changing the name and logo saying the current brand is based on a.
Jun 17 2020 11 29am edt. Quaker oats to re name aunt jemima pancake brand change logo anne stych staff writer bizwomen jun 17 2020 10 42am edt updated. Quaker oats is retiring the more than 130 year old aunt jemima brand and logo acknowledging its origins are based on a racial stereotype.
