A product image as the 130 year old brand features a black woman named aunt jemima who was originally dressed as a minstrel character the brand of syrup and pancake mix will get a new name and image quaker oats announced wednesday saying the company recognizes that aunt jemima s origins are based on a racial stereotype on june 18 2020. Nancy green was born into slavery on november 17th 1834 in kentucky. Aunt jemima was not a real person but the original face of the brand was nancy green a formerly enslaved black woman.
The aunt jemima logo changed six times before it was. The most updated version of the brand image added pearl earrings and a white collar to the aunt jemima character according to chicago tribune. In 1889 the creators of aunt jemima charles rutt and charles underwood sold the company to r t davis who soon found nancy green in chicago.
Nancy green was born into slavery in 1834 in montgomery county kentucky. In 1890 a former slave named nancy green was hired to be the spokesperson for aunt jemima brand food products. Her amiable personality and talent as a cook for the walker family whose children grew up to become chicago circuit judge charles m.
In 1893 she was introduced as aunt jemima at the world s columbian exposition held in chicago in the guise of a plantation slave where it was her job to operate a pancake cooking display. The aunt jemima brand of syrup and pancake mix will get a new name and image quaker oats announced wednesday saying the company recognizes that aunt jemima s origins are based on a racial. See more ideas about aunt jemima americana racist ads.
Jul 10 2018 explore connie ochsner s board aunt jemima followed by 2268 people on pinterest. The aunt jemima name and image are being pulled from quaker oats famed pancake mix boxes but the basis for the original aunt jemima based on a kentucky native hasn t been pictured. See more ideas about aunt jemima aunt aunt jemima pancakes.
Oct 30 2012 explore barbara golden s board aunt jemima followed by 332 people on pinterest. It is currently owned by the quaker oats company of chicago a subsidiary of pepsico. By 1915 it had become one of the most recognized brands in us history and changed us trademark law.
The aunt jemima pancake mix debuted in 1889 the first ready mix.
Aunt jemima pancake original image. Aunt jemima is a brand of pancake mix syrup and other breakfast foods.
Aunt jemima is a brand of pancake mix syrup and other breakfast foods.
