Pepsi hasn t yet revealed a new logo or brand name for the breakfast items but it should be. Pepsico bought quaker oats in 2001. The aunt jemima brand was purchased by quaker oats in 1926.
Although depictions vary over time they are similar to the common attire and physical features of mammy characters throughout history. Her skin is dark and dewy with a pearly white smile. Aunt jemima is based on the common enslaved mammy archetype a plump black woman wearing a headscarf who is a devoted and submissive servant.
248 followers 1 following 1 posts see instagram photos and videos from aunt jemima official instagram auntjemimaofficiall. As we work to make progress toward racial equality through several initiatives we also must take a hard look at our portfolio of brands and ensure they reflect our values and meet our consumers expectations the company said in a statement. Quaker oats is retiring the more than 130 year old aunt jemima brand and logo acknowledging its origins are based on a racial stereotype.
When quaker oats announced last month that its iconic aunt jemima syrup and other food products would be rebranded it had some unexpected positive consequences for a suburban business owner. The strange career of aunt jemima aunt jemima became a. Manring author of slave in a box.
This began a really long tradition of women being aunt jemima in public performance said maurice m. And happy mother s day to sweetsbystacy82 i cant stand playing with children so you ve saved them. 8 596 likes 268 comments jemima kirke jemima jo kirke on instagram.
986 followers 1 239 following 28 posts see instagram photos and videos from 𝖄𝖆𝖍𝖓𝖆𝖎𝖗𝖆 𝖙𝖍𝖊 𝖘𝖍𝖆𝖉𝖞 aunt jemimaa. 54 7k posts see instagram photos and videos from auntjemima hashtag.