Butterworth s syrup cream of wheat and uncle ben s rice all feature racist imagery that dates back to the jim crow and slavery era. Common household products such as aunt jemima pancake mix mrs. The character is based on an 1800s mammy a black servant in a white household.
Aunt jemima s been a thing for more than 130 years now and its origins are deeply racist. Known to households everywhere as a line of pancake mixes and other breakfast products. Pepsico subsidiary quaker oats announced on wednesday that it would be changing the name and packaging of its line of aunt jemima food products.
By christian long june 18 2020 12 09 am edt. Aunt jemima s racist origins. Green was a black woman who had previously been a slave.
Aunt jemima was first brought to life by nancy green a storyteller cook and missionary worker according to the company s website. The longstanding brand which has been in existence since 1889 is centered around the name and photo of a black. But as well known as aunt jemima products might be the racist origins are not.
Ap by david lazarus business columnist. The indisputably racist aunt jemima brand and its bewildering longevity speaks to the power of marketing in reinforcing offensive stereotypes. If you go to the our history section of the aunt jemima website it gives a rather whitewashed rundown of key moment s in the company s long life it was founded in 1889 and 100 years later.
According to the jim crow museum of racist memorabilia the mammy image served as the political social and economic interests of mainstream white america. The mascot was inspired by a former slave named nancy green who was to look like a mammy caricature. The latest is quaker oats aunt jemima which traces its roots back to 1889.
Now he s sharing his collection with the world.
Aunt jemima rascist. Quaker oats is retiring the more than 130 year old aunt jemima brand and logo acknowledging its origins are based on a racial stereotype. New racism museum reveals the ugly truth behind aunt jemima david pilgrim has spent decades collecting racist pictures signs and knickknacks.
New racism museum reveals the ugly truth behind aunt jemima david pilgrim has spent decades collecting racist pictures signs and knickknacks. Quaker oats is retiring the more than 130 year old aunt jemima brand and logo acknowledging its origins are based on a racial stereotype.
